Digital studio · Web apps · AI agents

We build insanely good web apps and AI agents.

The Insanely Wicked is a digital studio that takes ideas from napkin sketch to shipped product — fast, polished, and powered by the latest AI. If it lives on the web or thinks for itself, we build it.

What we do

Web apps

Full products, not just pages — dashboards, communities, subscriptions, and mobile-ready experiences built to ship and built to last.

AI agents

Chat companions, coaches, and workflow agents with real personality and real guardrails. We've shipped AI people actually talk to every day.

Launch & beyond

App store listings, payments, analytics, and the unglamorous details that turn a build into a business. We stay for the follow-through.

Our work

See one of our creations

Coach Roger — AI Wellness Coach

A warm, judgment-free wellness companion for adults. Chat with a supportive AI coach any time you need to think out loud, vent, or find one small next step — Roger listens first, never lectures, and keeps things practical.

  • AI coach you can talk to 24/7
  • Daily mood check-ins
  • 3-minute calm resets
  • Gentle movement & yoga
  • Food awareness without guilt
  • Community that roots for you

Designed, built, and launched end to end by The Insanely Wicked — AI coaching, subscriptions, moderated community, video library, and a daily blog, all in one app.

Try Coach Roger →
Pip, a tiny orange dragon

Coming soon

Pip's World — the story never ends

A bedtime story that continues every night. Pip is a tiny orange dragon who thinks about everything twice; your child is the friend who helps him be brave. Every night is a new illustrated episode of the same growing adventure, read aloud in Pip's own voice.

  • A saga that continues nightly
  • Your child is in the story
  • Illustrated, page by page
  • Read aloud in Pip's voice
Take an early look →

About us

We're a small studio with big opinions about craft. Every project gets senior attention from the first sketch to the final push — no hand-offs, no bloat, no six-month discovery phases. Just wickedly good software, shipped.

Let's build something wicked.

Have an idea, a half-finished app, or a business that needs an AI brain? We'd love to hear about it.